ABTA Lifeline is calling on all travel industry staff to wear a tropical shirt on 22 July National Travel Agent Day, donate to the charity and make everyone smile. For those that don’t have a bright shirt, you can still wear your favourite beach outfit! It’s an opportunity to celebrate Travel Agents and support the charity in its ongoing efforts to help travel staff in need.

Director of ABTA Lifeline Trudie Clements said: “National Travel Agent Day is an amazing opportunity to celebrate the work and expertise of the travel agent community and also show your support to ABTA Lifeline, the charity dedicated to helping ABTA travel agents and their dependents in need.

“The last few years throughout the pandemic have shown just how vital the travel agent community is, looking after customers and travel industry partners alike. But we know what a difficult time travel agents have had. ABTA LifeLine provided practical, emotional and financial support during this time to agents in real need. And now with the cost-of-living crisis we believe there will be more agents needing our support.”

Zina Bencheikh, managing director EMEA for Intrepid Travel – who founded National Travel Agent Day – said: “I’m delighted ABTA Lifeline is getting behind National Travel Agent Day again.   I’d love to see everyone donning their tropical shirts, having a fun day and raising money for agents in need.”

So, on 22 July show just how much you value Travel Agents by putting on your best Tropical shirt or beachwear, and donate £2 or whatever you can to LifeLine. A small contribution right now could make a big difference to someone else. Every donation allows us to continue supporting our travel industry colleagues who need it most.

We would love to see your photos on the day. Please share on twitter @abtalifeline or facebook.com/ABTALifeLine.

It’s never been easier to donate :

For further information, contact:

press@abta.co.uk or 0203 117 0596

Out of Hours: contact the duty press officer 020 3693 0183

Web: www.abtalifeline.org.uk 

Twitter: @ABTALifeLine